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Content marketing

This why your content marketing effort fails.

Content marketing, this is one of the most important things that you need to take care of in your business communication journey. And, in most cases, the content marketing efforts fail and this reminds me of 1 small story. One of my friend in the classroom said “ Products are tangibles, but values are not” That day,  A bunch of…

Content marketing strategy for Start-up.

“Content is the king”, and every start-up is busy in creating a content marketing strategy that works for them. Its been long that marketers have started using the phrase like “Content Marketing” to make an impact in the meetings with their prospects and to make it furthermore attractive they have added the word strategy to it and now they say “Content Marketing Strategy”.…
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